Web designing is as old as the Internet. As long as the Internet exists, web designers will be in great demand. The issue with the designers is that some of them have a reputation for always repeating certain mistakes. Some mistakes happened during the initial phases of web designing, but it is shocking to see that designers keep repeating the same up till the end of 2015. Business must be well aware about the list of things they need to know about web design before hiring a developer. That includes, SEO friendly website and also mobile friendly.
What are some of the mistakes that keep recurring in web designing despite improved technology and skills?
- Visitors care less about you and the website
- Making it harder for readers to understand what your website is all about
- Failure to add contrast
- Failure to make the website focus on sale
- Thinking that the website is everything you need for your marketing strategy
- Failure to compare with other websites
- Navigational difficulties
- Website lacking the X-factor
- Ignoring texts
- Too much information
- Thinking that web design is a magic trick
- Misusing flash
- Misunderstanding graphics
Other mistakes that you should beware of includes featuring PDF files right in the middle of the text on the web page. Readers dislike the experience of meeting such files, which only break their flow. Failure to change the color of the guest links is also responsible for annoying readers. Links are crucial to the navigation process, but only when featured properly. A wall of text should never be part of the website that you design. It is painful to read and plain boring.
The website should feature a healthy dose of scannable text, which includes the following components:
- Bulleted lists
- Highlighted keywords
- Short paragraphs
- Inverted pyramid
- Simplified writing style
- De-fluffed language that is free of marketing terms
High search engine visibility
All page titles should have high search engine visibility. Avoid filling the website with ads from pay per click. Try to adhere to web design conventions. Make all aspects of the website as consistent as possible. Let users know that they can rely on the website. Clicking any link on the site should not open new browser windows as this will simply annoy the reader, thus convincing him to go to a different site for the information or product that he needs.
Finally, remember not to commit the mistake of failing to answer the questions that customers or readers ask on the website. Do not fill the site with multiple images. A website is not a photo album. Create a gallery for all the photos you wish to put up on the site. Background music is not a great idea. Animated GIFs might have been popular in 1998, but not today. And of course, choose the best colors that represent the brand.
As a web designer in 2016, you should not be committing the mistakes that were common during the initial stages of web design. Keep errors away from your website completely.