If you are running a business and have a website set up, then you must be aware of the term SEO (Search Engine Optimisation). It is a process in which you work under the supervision of Google to bring your website to the top of search rankings. This way, you’ll be able to draw more attention from your targeted audience.
Many people seek ways to succeed in climbing the rankings of Google, and a few look for online business courses to aid them. While they are important, preparing your internet marketing in Malaysia is essential. Whether it is improving your SEO in the world or SEO in Malaysia, it is identical. To get you started, here are 9 simple tips that can help you improve your SEO game, and see your website rise to be among the top 3 websites on search results.
1. Content should be of high quality
First and foremost thing, you should create and post content of high quality. Before posting the content you have created, you must think from a customer’s point of view. Would you buy it if you were the customer? The content should speak on behalf of your product or the service that you are offering.
2. Most important content should be on the front page
The content which you think is essential for the customer’s perspective should be on the front page. Another alternative is the use of catchy heading. The headings should be written in such a way that even the person who doesn’t want to buy that particular product would click on the article.
3. Be active on social media
The more links you add on to your social media, the more Google will sense what your website is all about. As such, it is imperative to add links. By adding links, you can take your targeted audience to a page where they can go through the reviews given to your products and services by the existing customer.
4. No false content should be uploaded
No business gets success if they end up lying about the product they are selling or the service they are offering. You should let your product speak for itself.
5. The website should not take long to load
You need to be careful with this as a customer could leave the page if it is taking more than 5 seconds to load. If your page is crossing this number, you should look to fix it. In such cases, you can make use of Google’s page speed tool.
6. Infographics should be given preference
Instead of just using text, you could add infographics to your web page to make it appealing and allow people to compare products easily. By doing this, your target audience will get a chance to analyse the data, and it will be easier for them to decide whether they would choose you or not.
7. Interact with your customers
The best way to interact with your customers is to give them ample chances to ask questions. This will reflect your interest in selling your product and your hard work to get recognition in the market.
8. Adopt a mobile-friendly website
Nowadays, we see that people make a lot more use of their mobile phones. It wasn’t that long ago when mobile technology was seen as a mystery. With more people using mobile phones, you should make your websites much more mobile-friendly.
9. Long-tail keywords should be your target
You should understand that people use keywords like ‘best salon near me’ instead of using ‘salon’. Utilising long-tail keywords can prove essential on your road to reaching the top 3 websites of search rankings, and even the top.