While building a website, most business owners often pay too much attention to the design, the content, keywords, and other search engine optimization factors and completely ignore the importance of effective and useful backlinks. You may be surprised to know that search engine ranking algorithms give good backlinks as much as 80% scoring when ranking a website. This clearly reflects the importance of good backlinks for boosting the traffic to your website. In order to improve how your business turns up in SERPs, it is imperative that you pay close attention to cultivating links from other websites that point back to your own site. In order to fully understand the functioning and importance of backlinks and its connection in boosting traffic to your website, you need to attend a SEO training course and other SEO related workshops held from time to time in different place in Singapore.
In order to fully understand this connection, let us shed some light on some basic information regarding backlinks:
- What Are Backlinks
In its simplest form, a back-link is a connection between two web pages. Someone who is familiar with interlinks that link different parts or pages of a website with each other or external links that point from your site to an outside website or useful web resource can easily understand the functioning of backlinks. It won’t be wrong to say that backlinks are actually incoming or inbound links coming directly to your site from another place or website on the net.
- Why Are Backlinks Important For Your Business?
Backlinks are a good measure of the popularity of your website. The more backlinks your website has the more popular it is, at least in the eyes of the search engine spiders that crawl your site. Not all backlinks are equal in the eyes of search engine spiders; they are grades and scored differently. A backlink originating from a site with high rankings carries more weight and score in ranking algorithms.
- How Backlinks Relate To SEO
External links to lead to higher rankings, it is as simple as that. However, there is a simple trick to it. You need to make sure that the backlinks are coming from a worthy website. If a backlink to your site is coming from a website that is visited and trusted by hundreds and thousands of visitors every day, chances are you will also get a few thousands of those visitors coming to your site, just because of the backlinks. This will ultimately improve the rankings of your site and will ultimately help you come close to your end goal – make more sales and generate more profits.
By properly linking your website to other more popular sites or other online resources by means of backlinking strategy, you can easily impress the search engine spiders and improve your SERPs. However, there are many other things that you will need to learn to implement an effective backlinking strategy for your site and for that you may have to attend SEO training course for a few weeks or months.