Top writers, designers, and educators who generate top content do not always rely 100% on their minds. However, they contract separate eyes that work in teams to ensure their work is free from flaws, bias, and errors. This is the same approach taken by digital marketers to make sure that their websites, articles, and posts among other things are free from errors and bias. To make site auditing easy, the following are top three tools that every marketer should utilize.
SEMrush is one of the best auditing tools that not only helps to evaluate your site, but also compares it with those of competitors. The tool compares domains and provides an estimation of keyword difficulties so that you can do quick reviews. Besides, the tool gives reports about your paid strategies and link building efforts. These metrics give valuable insights about the effectiveness of your site.
Using the site auditor on SEMrush, you can directly point at issues that are critical and need urgent review. The editor acts like a real-time medical-diagnostics that you can easily tweak to drive your success. Apart from the Auditor, the tool has an inbuilt Rank Checking Feature to remind the marketing manager when new campaigns, updates, or other ideas are due.
This tool works as complete software that hosts an array of features for enhancing website health. To deliver more value, the tool is designed to operate in line with Google Guidelines and has linking features for Google Analytics and social media.
The main feature of the tool is the SEO auditor that will track down your keywords in more than 60 countries on Google, Bing, and Yahoo. It is, therefore, easy to see the ranking of your website, get keyword phrases suggestions for better visibility, and even optimize posts with selected pre-qualified keywords. The auditor also gives comprehensive reviews that identify possible problems that are likely to develop in the future with your website.
One main advantage of using SEOprofiler is that it comes with a Link Disinfecting Feature to assist you to note good and bad traffic. Bad traffic can compromise your ranking by Google Analytics and slow down site loading time. Though the tool is very costly, it is a worth investment to ensure that everything is operating optimally for faster conversion and better ROI.
Raven Tools is designed with great Automated Reporting features to help identify and clear difficulties when preparing reports or integrating mobile optimized options. The tool has more than 20 data sources to help with granular reviews. The Raven Site Editor cites major flaws in your SEO flaws. When online marketers prepare their campaigns, they do not want detractors. It helps to identify fake traffic and block them so that Google Analytics can give the right ranking that helps drive conversions. Unlike other tools, Raven Tools is sold with a 30 days trial which you can utilize to test all features.
SEM Site Audit Tools are designed to ensure that your site is free from flaws and visitors to get the right image about your brand. Though the tools are not free, they are a worth investment because every market campaign will always deliver the results you want.